Responsibilities: Patches, Print/Layout, Stationery, Apparel
The Problem
Girl Scouts Spirit of Nebraska needs to produce fresh and fun materials to help girls feel proud to be involved with Girl Scouts and keep parents and troop leaders in the loop regarding policy and upcoming programming.
Target Audience
Girl Scouts Spirit of Nebraska caters to girls in grades K-12 who participate in Girl Scouts activities in Nebraska, as well as the parents, volunteers, and community members involved with Girl Scouts.
Communication Goal
My goals are to help girls feel excited to be a part of Girl Scouts and to share important information about programs and events conducted by Girl Scouts Spirit of Nebraska.
Solution Rationale
My designs for this organization, especially those targeted directly towards the girls, are bubbly, bold, colorful, light-hearted, and attention-grabbing. The use of trefoil icons and Girl Scouts Green are iconic brand elements repeated throughout the designs.
Components
Arbor Day Patch
Honor Troop Patches
Council Thank You and Note Cards
Co-Leader Experience Map
Outreach Volunteer T-Shirt
Arbor Day Patch
Honor Troop Patches
Council Thank You and Note Cards
Co-Leader Experience Map
Outreach Volunteer T-Shirt
Patch Designs
Honor Troop Certificates
Council Thank You and Note Cards
Co-Leader Experience Map
Outreach Volunteer T-Shirt
Credits
Text
Text copy provided by Girl Scouts Spirit of Nebraska.
Text copy provided by Girl Scouts Spirit of Nebraska.
Logos/Icons
Designs utilize official Girl Scouts Spirit of Nebraska logos and icons.
Designs utilize official Girl Scouts Spirit of Nebraska logos and icons.
typography
Trefoil Sans, Trefoil Slab, Thin Mint Script
Trefoil Sans, Trefoil Slab, Thin Mint Script